Creating a Small Business Website
Conceptualize Your Business Idea:
First of all you have to conceptualize the idea of your small business website. Who will be your audience and how your website will going to serve them? In fact you have to make sure that your site visitors are getting what they need. Therefore having a small business website with enough information and properly served; will satisfied visitors and will keep them coming as well.
Moreover visitors will recommend your website to others when your website contains valid, unique and reliable information. Also it will increase your domain authority.
Below there are some steps to bear in mind during creation of small business website:
Reliable Web Hosting Service:
Before you begin with designing your website; you will need a domain name and web hosting. Basically domain name is your website or business’s digital identity and hosting is where you save all of your website data; such as files, images, videos etc.
Nowadays web hosting is not expensive; in fact you can sign up and start on monthly payments plans. In fact you can start with as low 3$/m plan; or you can pay one yearly payment. Moreover some web host will throw free domain name when you buy and pay yearly plan.
We recommend Bluehost or Greengeeks as they are very reliable web hosting companies. Furthermore you will get free domain name for first year, free SSL certificate and 24/7 free support.
After having domain name and web hosting; next step is to install a WordPress CMS. It is free open source software to design your website. In fact nowadays WordPress is very famous and widely used in web creation. Moreover you may use coming soon plugin and start design your website from the back end. Hence with coming soon plugin website will be viewable to you only and the visitor will see coming soon message at your site. (Off course you don’t have to display under construction site to your visitors). Although you can design your website with basic knowledge of HTML and no doubt HTML is still great tool for creating websites.
However with WordPress development you can skip lot coding hustle; it will give you simple and easy web development environment to create web pages. Moreover you can use themes, forms, thousands of free plugins and custom codes to customize your website. Alternatively you can hire Toronto web development agency to create a website for your small business.
Keep Friendly Layout:
Another important aspect is to keep your website’s layout user friendly. Make sure you use appropriate colors and images; use appealing graphics and colors. Also check font size and make sure if it’s not too big or small; make certain that text is readable and your message is clear. Simply keep you website design minimal as they please to eyes.
Furthermore Navigation is also an important part of friendly layout. Your site should have clear navigation access to other pages or additional help options. Ensure that you have all the important links in menu and your site must have CTA (call to action). In fact you can make it clear with CTA to your visitors; no matter on which page they are on your site they can easily contact you or get a quote etc.
Before You Go Live:
Finally before launch your website; check the website loading and navigation. It will ruin your site reputation if you are displaying a trash. Make certain they are working properly. Ensure that web design is pleasing to the eyes. Also fonts are readable and content is helpful. Check for any errors in spelling and grammar; better check all these little details. In fact all these tiny details make up the whole website. But be careful in dealing with them, it might disturb your website layout. If there is a need to do adjustments in the page do it.
Similarly check all the pages of your site; bear in mind that our main goal is to attract site visitors, keep them coming back on our site and gain more traffic.
Launch your Website:
After you are done with the all editing and testing, you can disable coming soon plugin and launch your website. Once you disable coming soon plugin you site will be visible to everyone.
Your next step will be to keep your site update with latest information; in order to get more traffic make sure you create unique content for your audience.